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CREATED NAKED...
AS THE BIKING GODS INTENDED

Ducati is offering you a reason to shed your winter coats and ride a new Ducati now by launching: "Created Naked... as the biking gods intended". With an amazing 2.99% APR for 60 months on select naked models you can get your new naked Ducati now before the Spring frenzy sets in.
Program Period: January 12 - March 31, 2010

*Eligible Motorcycles:

*2009-2010 M696

*2009-2010 M1100

*2009-2010 M1100S

*2009 Sport 1000 Bip

*2010 Streetfighter and Streetfighter S

2010 TRIUMPH ROCKET III ROADSTER The Triumph Rocket III Roadster is the ultimate muscle streetfighter, with the biggest torque figures found on any production motorcycle. Coming in two black color options, metallic Phantom Black or Matte Black, the Rocket III Roadster is powered by an uprated version of Triumph’s iconic three-cylinder 2,294cc powerplant. Maximum power has increased with torque up 15% to a mighty 163ft.lbs. Triumph’s sophisticated anti-lock braking system is fitted as standard to the Rocket III Roadster and the bike has received a long list of ergonomic and quality improvements over the previous Rocket III.

2010 DUCATI HYPERMOTARD 796 Just as aggressively striking as the 1100, the lightweight new Hypermotard 796 features a lower seat height and brand new smooth and flexible engine to make it the perfect urban assault vehicle. A dry weight of just 368lb and seat height of 32.5 inches makes the Hypermotard 796 a sure-footed 0.8 inches lower than the 1100 and inspires confidence however and wherever it’s ridden. The completely new Ducati 796 engine has a bore and stroke of 88mm x 66mm, conforms to Euro 3 regulations and produces 81hp and 55.7lb-ft of torque with the smooth and very economical rideability enjoyed from all Desmodue L-Twins.

2010 TRIUMPH THUNDERBIRD
...DEMO IN STOCK AT
LIFE CYCLE

With its strong, muscular lines the Thunderbird oozes cruise from every angle. But there is more to the Thunderbird than meets the eye. This critically acclaimed motorcycle, voted ‘Cruiser of the Year’ by top US magazine Cycle World, rewrites the rules on the way that cruisers should perform, bringing Triumph’s reputation for handling and engineering excellence to the mainstream cruiser market for the first time. Thunderbird devours curves and laughs in the face of those who say cruisers don’t handle. From the very first corner you take, the Thunderbird will pay you the ultimate complement, flattering the rider with its impeccable handling and dynamic qualities in acceleration, handling and braking. An ABS braking option has been offered as an option too, offering additional security in all conditions.

Powered by the all-new 1600cc T-16 parallel-twin engine, the Thunderbird delivers class leading power, torque and fuel economy figures, with a refinement previously unheard of in the mainstream cruiser class. And if the 85bhp and 108 ft.lbs. of the standard bike is not enough, Triumph is also offering a 1700cc dealer-fit big bore kit to boost power to 100bhp and torque to 118 ft.lbs. for a truly memorable experience. Triumph has also endowed the Thunderbird with a range of over 100 other accessories to allow owners to add their personal touch to the Thunderbird. From stripped down street rod to a soft touring bagger, Triumph’s Genuine Accessories further enhance this award winning motorcycle’s character and style. It truly is what cruiser riders have been waiting for.

5.9 % APR or...
TRIUMPH GEAR!

TRIUMPH ROCKET III 5.9% APR OR $1500 in TRIUMPH GEAR

TRIUMPH SPEED TRIPLE 5.9% APR OR $1000 in TRIUMPH GEAR

TRIUMPH ROCKET III TOURING 5.9% APR OR $1500 in TRIUMPH GEAR

WEST MICHIGAN MOTORCYCLE SHOW February 27th-28th Devos Place Downtown G.R. The 9th Annual West Michigan Motorcycle Show will be better than ever, featuring live shows, the famous Biker Build-Off competition, a fashion show, live broadcasts throughout the weekend. Last years attendance reached close to 10,000 making it the best of it's kind in the region. Stop by the LIFE CYCLE booth to see the latest and greatest bikes and gear!

KALAMAZOO STATE THEATRE Downtown Kalamazoo Let's all ride down to the Kalamazoo State Theatre this season to see the many blues legends scheduled to appear. Sponsored by LIFE CYCLE. We will also have displays of the newest bikes available.